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The NYC Windup Watch Fair Returns in One Month!

The NYC Windup Watch Fair Returns in One Month!

In less than a month, Worn & Wound will host the first Windup Watch Fair in two years. Over three days, at Chelsea Market in NYC, thousands of watch enthusiasts and newcomers alike will discover, share, debate, purchase, and ogle hundreds of watches from over 30 of our favorite brands. We can’t wait to see you there. 

Given that it’s been two years since the last full-fledged Windup Watch Fair, there are probably a number of new Worn & Wound readers that are unfamiliar with the franchise. Windup is our three-day-long watch shopping event that brings brands of all types together in one room to showcase their latest and greatest. Windup is always free and open to the public. Here’s a video recap of our last NYC Windup Fair to give you an idea of what to expect. 

Windup would be nothing without the participation of some of our favorite brands, and we’ve got a killer lineup for this year’s show. Helping us bring back Windup in a big way is Oris, which has been a staple of the Fair since its inception in 2015. While Oris needs no introduction, they have released a slew of awesome watches over the past several months that you might not have had the chance to check out in person just yet. From their watches featuring the new Calibre 400 movement to the Cotton Candy Divers Sixty Fives (watches of the summer?!) to the brand new Divers Sixty-Five Glow, Oris is bringing the heat to Windup. 

We’re also excited to have a number of brands joining us for the first time, including Seiko, G-SHOCK, and Norqain, along with some of our favorite previous participants, including Junghans, Bespoke Watch Projects, Hamilton, BALL Watch, and Zodiac.

In total, nearly fifty watch and accessories brands will be represented at the Fair. Here’s a full roster of who will be in attendance:


  • ADPT
  • Aloha
  • Astor+Banks
  • Autodromo
  • BALL Watch
  • Benrus
  • Bespoke Watch Projects
  • Big Idea Design
  • BOLDR Supply Co.
  • Brew Watch Co.
  • Cantonment
  • Collins Watch Company
  • Craighill
  • Finch
  • Formex
  • Forstner
  • Fortis
  • G-SHOCK
  • HAIM
  • Hamilton
  • Itay Noy
  • Junghans
  • Laco
  • Lorier
  • Marathon
  • MHD
  • Monta Watch
  • Norqain
  • One Eleven
  • Oris
  • Pioneer Carry
  • Seiko
  • Seiko Clocks
  • Sō Labs
  • Spinnaker
  • Stella
  • SunCo
  • Tactile Turn
  • The James Brand
  • Those Watch Guys
  • Timex
  • Unwind Time
  • VAER
  • Victorinox
  • Visitor Watch Co
  • Windup Watch Shop
  • Yema
  • This year’s Windup Watch Fair will also be our first that takes advantage of the new and improved online experience. If you followed along with our Virtual Windup Watch Fair late last year, you’ll recall that we added a ton of new functionality to the Fair website, including a shoppable index of new products, a video library, and more engaging brand spotlights. We’re carrying over this experience to the in-person event so that whether you’re in NYC or across the globe, you can check out all of the latest products being presented at Windup.

    In the coming weeks, we’ll provide additional updates and sneak peeks at what’s in store for Windup NYC. In the meantime, be sure to follow along on Instagram and sign up for our newsletter to learn when Windup may be coming to a city near you.

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